How Important is a Feasibility Study
The importance of a feasibility study has been debated within many companies for years. What has come out of the debate is there are those that think they know what the public wants and those that actually check to make sure their assumption is true. By conducting a proper feasibility study , the target audience can be clearly identified along with their purchasing power. This process will determine the economic prowlness of a proposal by a business. This is an important part of a business case that should be done after a business idea is created but before it is technically developed and long before the production of any product is started. In essence, a feasibility study is to determine the viability of a business venture in a specific area or sector of business. This is the process that will identify any possible problems that might occur between the acceptance of the product with the consumer and how profitable the business venture might be. Just because a business has a great an...